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Wednesday, 9 May 2012

High PR Free URL Submission Websites

Tuesday, 8 May 2012

Improving Your PageRank How to Improving GOOGLE PageRank

Below are suggestions for publicizing your site — and improving its PageRank — based on our experience getting the word out about Google Guide.

Include useful high-quality information on your site.

Create content that users want and will share with others.

Submit your site to various web directories and reference sites.

A web directory “specializes in linking to other web sites and categorizing those links,” according to HighSearchRanking.com.
Post your site’s URL (web address) to popular web directories including Open Directory Project (ODP), Yahoo!, and LookSmart. Also post your URL to online reference, e.g., Wikipedia, industry-specific expert sites, blogs, etc.

Publicize your site to everyone with whom you communicate.

Add your site’s URL, e.g., www.googleguide.com, to every piece of communication you initiate. The TechSoup (The Technology Place for Nonprofits) article, Publicizing Your Web Site: Getting the message out there, recommends that “your Web address should be listed everywhere that your phone/fax number and mailing address,” e.g.,

Business cards
Letterhead
Newsletters
Brochures
Press Releases
Fax cover sheets
Email signatures

Write a newsletter and send it out.

Inform people what’s new or noteworthy on your site. The newsletter will remind people about your site and encourage them to visit to find interesting content.

Provide a Rich Site Summary (RSS).

RSS is also known as Really Simple Syndication. JISC describes RSS as “a lightweight XML format for distributing news headlines and other content on the Web.”
In addition to making it easy for other sites to distribute your headlines and content, your RSS feed will be indexed by popular Blog search engines, including Technorati, BlogSearch, and Ask.com Bloglines.

Ask other high-quality websites to link to your website.

Getting other “good” websites to link to yours usually helps your website’s PageRank and ranking on Google.

Note: If your site links to delisted websites, your website might also be removed from Google’s index.

Provide motivation for highly ranked websites to link to yours.

Getting highly ranked sites to link to yours will improve your ranking more than getting many poorly ranked sites to link to yours.

Note: If Google suspects that you’ve traded links with other sites for the sole purpose of improving your ranking, it might penalize or blacklist your site.

Check out a site before you link back.

When you receive a request for a link, check the site before you link back. Is it a site worthy of your link, i.e., vote of confidence? Would a link be of value to your page’s visitors?

Tell the press about your site.

Telling the press may not get your website publicity. After making Google Guide live, I emailed local, national, and international press and got a poor response to our publicity.
Next I emailed journalists who specialize in search engines, but again few wrote articles about Google Guide.
Then I emailed reviewers of books on using Google. A handful responded. Some wrote that Google Guide was for novices; others wrote that Google Guide was tailored for advanced users. Wanting to make Google Guide appeal to novices and experts alike, I indicated sections that would appeal to particular users, e.g.,

If you have little or no experience with Google, read on. Otherwise, skip to the next section, titled “Go to the First Result.”
We recommend that you skip ahead to Part II: Understanding Search Results unless you’re an experienced Google user or you want to know how to use Google’s advanced operators.

After several months of emailing potential users and posting to websites, libraries, schools, and users began linking to Google Guide.
I tried again to get national press coverage by contacting John Markoff from the New York Times. After a few attempts, I was quoted in an article about Search Engine Wars and afterwards Google Guide got over 50,000 unique visitors/day for the following week and traffic has been good ever since.
On the basis of a suggestion from Matt Vance, I created the Google Guide Cheat Sheet and announced it on Slashdot, which generated great publicity, along with a few flames; within 24 hours, the Cheat Sheet went from being ranked so poorly I couldn’t even find it to being ranked #2 (after Google’s cheat sheet).

Keep your website up.

If your website is not accessible for an extended period of time, Google may reduce the ranking of your site.

Give away content.

I publish Google Guide under a Creative Commons License to enable others to copy, distribute, and make derivative works, as long as they give Nancy Blachman credit and link to Google Guide.
If most of your site’s content is commercial — e.g., pages about your business — consider adding other pages with useful information for the public. For example, if you sell bicycles, include pages or a blog about bicycle paths, bicycle gear, or with tips on bicycling. Publicize these and encourage others to link to them.

Translate your website into foreign languages.

If you don’t know a foreign language, find others that do. Erik Hoy, a librarian, emailed me asking if he could use some material from Google Guide on Copenhagen Main Library’s website. I suggested that he translate the whole thing into Danish, which he did.
Recently Google Guide was translated into Hebrew.

Search Google for your website.

Instead of entering your URL into your browser, search Google for your site. Google is more apt to improve the ranking of a site that users seek and visit than one that gets no traffic from Google.
When I first made this site publicly available, Google Guide wasn’t in the first 100 sites on searches for [ Google guide ]. Thanks to the sites that linked to Google Guide and users who clicked on Google Guide in their search results, Google Guide is in the top ten results for many queries that relate to the content of the site. Being listed so highly on Google has improved the traffic flow to Google Guide.

Note: For the top ranked site, Google sometimes includes useful links from within that site.

Avoid devious tactics to improve your ranking.

If Google suspects that you are trying to deceive it web crawler and thus its users by including hidden text, misleading or repeated words, pages that don’t match your sites description, deceptive redirects, duplicate site or pages, or other disingenuous tactics, then Google may delist your site from its index.

And finally…

In addition to considering the number of links to your page and the ranking of the linking page, to compute a page’s PageRank, Google considers hundreds of factors including

how fast a site is gaining links
how long the links persist
when your site acquired the links
the click through rate (CTR) of Google’s search results, cached pages, favorites on the Google Toolbar
the stickiness of your site (i.e., the effectiveness of your site in retaining individual users)

These factors and many others are described in the article “Great Site Ranking in Google The Secret’s Out” on Buzzle.com.
Google periodically changes how it calculates a page’s importance, thereby resulting in shifts in rankings, known as a Google Dance. Google Guide’s placement in Google’s search results sometimes changes when Google modifies or enhances their indexing algorithms.
I don’t try to keep up with the latest search engine optimization tricks. Instead I strive to make searching Google easier by educating users about Google services, capabilities, and features. When I am successful, sites link to Google Guide pages and increase their ranks and importance to Google

Thursday, 3 May 2012

Facebook Profile [STUDY] Women Are More Likely Than Men to Have a Blog

When it comes to the demographic discrepancies of social media usage, we tend to think primarily about age. Young people, we assume, are Facebook addicts; older people, we assume, are Facebook-phobes. And while generational divisions have represented, and continue to represent, a primary division in the way Americans use social media, there’s another important factor, as well: gender.
In a report released Friday, Nielsen found that women, overall, are significantly more likely to engage with social media than men. Per Nielsen’s Internet-usage index, women are 8% more likely than the average online adult to build or update a personal blog — while men are 9% less likely to do so. Similarly, women are 18% more likely than the baseline American to follow a brand on Facebook or other social media sites … while men are 21% less likely. Have created at least one social networking profile? Women: 6% more likely to have done that. Men: 7% less likely. Used the Internet to purchase a product featured on TV? The ladies: 12% more likely. The dudes: 14% less likely.
These are striking discrepancies — particularly because they’re not just about purchasing trends. (It’s long been documented — and Nielsen reiterates it in this report — that women are the more active gender when it comes to digital brands and online purchasing. Just as they tend to dominate with traditional brands and analog purchasing.) The Nielsen findings suggest an intriguing generality, though, to women’s digital affinities: The ladies aren’t just more likely to buy stuff online; they’re more likely to be online in the first place. They’re more likely to blog. They’re more likely to be on Facebook or Twitter. They’re more likely, in general, to represent themselves as digital personas.
That’s fascinating, in particular, because it’s part of a clear trend. A June 2010 comScore study found that women, globally, spend more time online than men (24.8 hours a month for women, as compared to 22.9 hours for men.) A September 2011 report from Rebtel, the mobile VOIP provider, found that 68% of women who use the web to stay in touch with friends, family and acquaintances do so using social media, while only 54% of men do the same. And a February 2012 report from the firm Porter Novelli found a similar breakdown: In a survey of U.K. women, 65% said they used social media at least once a week, while only 51% of men said the same. (The same survey, however, found results that contradict one element of today’s Nielsen findings: Men, it concluded, were more likely than women to write their own blogs, read others’ blogs, and comment on others’ blogs.) And a February Pew survey determined that “women use Facebook more than men,” with women averaging 11 updates a week — compared to 6 updates for their male counterparts.
Those are striking findings, and worth many, many follow-up studies. They’re also a good reason for optimism when it comes to the web as an agent of social change.
[Digital Gender Divide Nielsen]

Wednesday, 9 May 2012

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